By: Alva Ree
Renowned German model and influencer Martina Hirsch has been unveiled as the face of the latest collection from the celebrated French eyewear brand Dzmitry Samal. Known for her effortless elegance, magnetic charisma, and impeccable sense of style, Martina’s collaboration with the brand represents not just a milestone in her illustrious career but also a fusion of two creative forces that redefine contemporary fashion.
Shot amidst the vibrant energy of New York City during Fashion Week, the campaign is a vivid reflection of Martina’s standing as a global fashion icon. A familiar face at the world’s most prestigious fashion events, she embodies the synergy between urban sophistication and artistic innovation — the very ethos of Dzmitry Samal’s designs.
“It is an incredible honor to become the face of Dzmitry Samal’s new collection,” Martina shared in an exclusive interview. “This opportunity is a tremendous step forward in my career. I love wearing these glasses daily, not only for their comfort but also for their bold statement. And having the campaign shot in New York — a city that thrives on creativity and modernity — perfectly aligns with the essence of this collection.”
Martina Hirsch has long been celebrated for her commanding presence in the fashion world. A prominent figure in the industry, she has graced the pages of iconic publications such as Vogue, Harper’s Bazaar, Marie Claire, ELLE and L’Officiel. Her accolade as “Woman of the Year” by Glamour only underscores her influence as a trailblazer in the digital and fashion spheres. With a keen eye for aesthetics and an innate ability to connect with her audience, Martina continues to captivate global audiences, proving that her appeal transcends borders. This collaboration with Dzmitry Samal is yet another testament to her growing legacy.
Dzmitry Samal, the creative visionary behind the brand, expressed his delight at this partnership. “I was inspired by Martina’s charm, femininity, openness, and distinctive sense of style,” he remarked. “From the moment we envisioned this campaign, Martina was the ideal choice to represent our vision. She brings an authenticity and a fresh, modern energy that perfectly aligns with our designs. Stylish, captivating, and endlessly positive — working with her has been an unparalleled experience. Her presence elevates this collection to a new level, embodying its spirit with such grace and confidence.”
Photo Courtesy: Alex Dani / Martina Hirsch / DZMITRY SAMAL
Founded in 2012 as an experimental project, Dzmitry Samal’s eponymous brand has carved a niche in the luxury eyewear industry with its daring and innovative approach. Each pair of glasses is meticulously handcrafted in France by skilled artisans, ensuring not only the highest quality but also a distinct touch of craftsmanship that sets the brand apart. Designed to be both functional and fashionable, all frames can be fitted with prescription lenses, further enhancing their versatility.
The latest collection is a celebration of urban architecture and contemporary minimalism, drawing inspiration from the dynamic interplay of geometric lines and textures. With striking finishes that blend sophistication with boldness, the designs push the boundaries of conventional eyewear. Each piece is an ode to innovation, embodying the brand’s dedication to merging timeless elegance with cutting-edge aesthetics.
Martina’s collaboration with Dzmitry Samal signals a harmonious meeting of two creative worlds: her poised yet adventurous persona mirrors the brand’s commitment to redefining eyewear as a statement of individuality. The campaign, set against the electrifying backdrop of New York City, captures this synergy in every frame. From the sleek lines of the designs to the city’s pulsating rhythm, the imagery is a testament to the power of collaboration in shaping modern style.
As Martina Hirsch continues to rise as a formidable force in the fashion industry, this partnership further cements her reputation as a tastemaker and trendsetter. It’s a collaboration that not only highlights her multifaceted talent but also amplifies the global appeal of Dzmitry Samal’s avant-garde creations.
In an era where fashion is as much about self-expression as it is about artistry, Martina and Dzmitry Samal remind us that the right pair of glasses is more than just an accessory — it’s a statement of identity. Together, they invite fashion enthusiasts to embrace boldness, celebrate individuality, and see the world through a lens of innovation and style.
https://www.instagram.com/martina9496m/
Published by Mark V.
