By: John Glover (MBA)
Liza DiMarco’s path to becoming a prominent figure in real estate is a story of passion, perseverance, and an unwavering commitment to helping her clients. With a career spanning multiple cities (metropolitan areas: New York- Longs Island’s North Shore, Santa Barbara & Santa Monica California) and a recent move to Compass in Savannah, Liza has continually evolved through these moves and key educational conferences , bringing unparalleled value to her clients through innovative services and a deep understanding of the market.
The Beginnings: A Leap into Real Estate
Liza’s journey into the real estate industry began serendipitously. While searching for a home, an agent (a broker) recognized her potential and suggested she consider a career in real estate. As a single parent with two children, Liza needed a more stable and lucrative income, so she decided to give it a try. What started as a pragmatic decision quickly turned into a passion for helping people find their dream homes. She always had a knack for knowing a great and well built home as well as an intrinsic knowledge of real estate in general.
“I didn’t just like it; I loved it,” Liza recalls. “Helping people realize their dream of owning a home, whether for the first time or moving to something more fulfilling, was incredibly rewarding.”
The Concierge Approach: Beyond Transactions
Liza’s unique approach to real estate goes far beyond the typical transaction. She offers a concierge service that encompasses everything from finding decorators and contractors to recommending local restaurants and social spots. Liza uses her client parties to help people create new bonds with like-minded people. Her goal is to ensure her clients feel at home in their new community, whether they are buying or selling.
“I’ve moved many times myself and know how overwhelming it can be,” Liza explains. “I wanted to provide a service that helps clients get acclimated to their new surroundings, connect with the community, and make the transition as smooth as possible.”
Building Connections: A Network of Support
Liza’s ability to build and leverage a vast network of contacts is a cornerstone of her success. She is adept at connecting clients with the right people, from contractors and decorators to social clubs and community organizations. This network extends beyond Savannah, allowing her to assist clients moving to or investing in other parts of the country through a robust referral network.
“I love connecting people,” she says. “Most of my clients are transplants, so helping them make meaningful connections and new friends is a big part of what I do.” ” My client parties are a great way to help people make new connections and friends”
A Strategic Move: Joining Compass
Liza’s decision to join Compass was driven by a desire to leverage a larger platform and provide even greater value to her clients. Compass, known for its high-caliber agents and luxury market focus, offers tools and resources that align perfectly with Liza’s client base, which typically involves properties valued at $2 million and above. This move allows her to market properties more effectively, reaching potential buyers both locally and nationally. For those who do not want to actually “List” their property on the MLS, Compass offers the “Private Exclusive” giving the seller the ability to utilize the vast network of Compass agents nationwide to bring about a “quiet” sale.
“Compass gives me a bigger platform to showcase my clients’ properties,” Liza notes. “Their marketing tools and luxury focus are exactly what I need to serve my clients better.”
Marketing Mastery: Telling a Story
Liza’s marketing strategy is not just about taking pictures; it’s about telling a story. She uses high-quality photos, videos, and drone footage to create a narrative that guides potential buyers through the home. This approach helps buyers envision themselves living in the property, which can make a significant difference in the selling process.
“My goal is to present the house in the best possible light,” Liza says. “The photos and videos need take out and add: ( are the vehicles) to tell a story, helping buyers see themselves living there.”
Growing a Luxury Brand in Savannah
Liza’s vision for her role at Compass involves growing the brand’s presence in Savannah, particularly in the high-end luxury market. She plans to open a satellite office, starting with a modest space to establish a foothold in the area. Her goal is to recruit agents who share her high standards and commitment to excellence, gradually expanding Compass’s influence in Savannah.
“I’m excited to grow the Compass brand in Savannah,” Liza states. “I want to establish it as the go-to for high-end luxury properties, something we currently lack.”
The Savannah Market: A Wealth of Opportunities
Savannah’s real estate market is thriving, with increasing interest from high-net-worth individuals. The city offers a unique blend of charm, convenience, and affordability compared to neighboring cities like Charleston. Its strategic location, with easy access to beaches and major cities, makes it an attractive destination for buyers from the North and beyond. The Savannah Philharmonic, Savannah Film Festival, Jazz Festival and Music festival are a few examples of the rich cultural offerings which make Savannah so popular with those from larger metropolitan areas. A quiet sophistication is the appeal to those used to enjoying the arts.
“Savannah is becoming a hotspot for luxury properties,” Liza observes. “People are drawn to its charm, convenience, and relatively affordable prices compared to Charleston.”. Exciting new restaurateurs from larger cities are opening fabulous new eateries. The Ritz Carlton has also recognized Savannah and is building a RitzCarlton and Ritz Carlton Residence in a Historic Building in the Historic Landmark District set to open in 2026. Pre- Sale now.
Compass Concierge Program: Enhancing Property Value
One of the standout features that Compass offers is its concierge program, which provides funds for homeowners to make necessary upgrades before selling. This program can significantly enhance a property’s appeal, leading to higher sales prices and faster transactions. Liza can now offer her clients this valuable service, enabling them to maximize their home’s potential without the upfront financial burden.
“The Compass Concierge program is a game-changer,” Liza says. “It helps clients make necessary upgrades or stage the home without the financial strain, leading to better sales outcomes.”
Professionalism and Detail: Hallmarks of Success
Liza’s success in real estate is also attributed to her professionalism and keen attention to detail. She carefully selects the professionals she works with, ensuring they meet her high standards. From contractors to stagers, everyone involved in a transaction is vetted to ensure they provide the best possible service to her clients.
“I pay attention to all the details,” Liza emphasizes. “From the way I dress to the people I refer to, everything is done professionally to ensure the best outcomes for my clients.”
Recognized Excellence: A Top Producer
Liza’s hard work and dedication have earned her recognition as a top producer in the real estate industry. She has been consistently ranked among the top agents both locally and nationally, a testament to her commitment to excellence and client satisfaction.
“I’ve worked hard to get where I am,” Liza says. “It’s gratifying to be recognized for my efforts, but my focus is always on doing the best for my clients.”
The Future: A Bright Outlook
Looking ahead, Liza sees a bright future for the Savannah real estate market. The city’s appeal continues to grow, attracting more luxury buyers and investors. With Compass’s resources and her own expertise, Liza is well-positioned to capitalize on this growth, helping her clients achieve their real estate goals and contributing to the overall prosperity of the community.
“There’s a lot of potential in Savannah,” Liza concludes. “I’m excited to be part of its growth and to help my clients make the most of the opportunities here.”
In summary, Liza DiMarco’s journey in real estate is marked by a dedication to client service, innovative marketing, and a deep understanding of the market. Her move to Compass in Savannah is a strategic step that enhances her ability to provide exceptional value to her clients, ensuring they achieve their real estate dreams with ease and confidence.
Published By: Aize Perez
