By: Rebecca Alden
In an industry dominated by billion-dollar conglomerates, the beauty sector is often criticized for prioritizing financial growth over health and environmental sustainability. Many mainstream skincare products are laden with synthetic chemicals and packaged in non-recyclable plastic, contributing to a growing environmental crisis. Amidst this landscape, Good Condition has emerged as a revolutionary force, addressing these issues head-on with its new luxury line of lotion bars.
Founded by Cherie Baughn in June 2023, Good Condition is setting a new standard in the beauty industry by offering products that are both luxurious and environmentally friendly. Cherie, a former usability and accessibility expert, was inspired to create a brand that breaks away from the conventional practices of the beauty industry. “The focus on financial growth in the beauty industry often leads to compromises in product quality and environmental impact,” Cherie explains. “Good Condition was born out of a desire to create products that are good for the body and the planet.”
Good Condition’s flagship products are their luxurious lotion bars, which stand in stark contrast to the liquid lotions commonly found on store shelves. Traditional lotions are often filled with synthetic ingredients and come in plastic bottles that contribute to landfill waste. In contrast, Good Condition’s lotion bars are crafted from USDA-certified organic ingredients and packaged in biodegradable, compostable, and 100% recyclable paper holders. “Our lotion bars are designed to nourish the skin without harming the environment,” Cherie emphasizes. “We’ve eliminated the need for plastic packaging, which is a significant step towards reducing our ecological footprint.”
The brand’s commitment to purity and sustainability is reflected in its certifications and practices. Good Condition holds both MADE SAFE® and Leaping Bunny® certifications, ensuring that all products are free from harmful chemicals and have not been tested on animals. This ethical approach resonates with consumers who are increasingly conscious of the ingredients they put on their skin and the impact their choices have on the environment. “We believe that beauty should not come at the expense of health or the environment,” Cherie says. “Our products are crafted with the highest standards of safety and sustainability in mind.”
Good Condition’s lotion bars are available in a range of formulations to cater to different skincare needs. For those with sensitive skin, The Plain offers a fragrance-free option. The Luxe, made with natural, unrefined cocoa butter, provides a rich and indulgent experience, while The Standard, infused with plum kernel oil and coconut essential oil, offers a refreshing scent. The Repair, combining French lavender and vanilla, is perfect for soothing and regenerating the skin. For facial care, Good Condition offers The Day Glow, enriched with Vitamin E and squalane, and The Night Recovery, featuring natural retinol for gentle nighttime renewal.
The beauty industry’s environmental impact is a growing concern, with plastic waste from packaging contributing significantly to pollution. Good Condition’s innovative approach to packaging addresses this issue directly. By using paper holders that are biodegradable and compostable, the brand is reducing its environmental footprint and setting a new precedent for sustainable packaging in the beauty industry. “We’re committed to leading by example,” Cherie notes. “Our packaging is as thoughtfully designed as our products, ensuring that every aspect of our brand aligns with our values.”
Good Condition’s impact extends beyond product innovation and sustainable practices. The brand recently opened a flagship location in the historic San Marco district of Jacksonville, Florida. This studio and retail space allows customers to experience the products firsthand and learn more about the brand’s sustainable ethos. “Having a physical presence helps us connect with our customers on a deeper level,” Cherie explains. “We can share our story and mission directly with the community.”
In addition to their standard product line, Good Condition offers limited-release seasonal moisturizers with fragrances like Fresh Mango and Sweet Pea. A portion of the proceeds from these seasonal products is donated to reef conservation efforts, further highlighting the brand’s commitment to environmental stewardship. “Giving back to the environment is a core part of our mission,” Cherie says. “We’re dedicated to making a positive impact in every way we can.”
Photo Courtesy: Good Condition
As the beauty industry faces increasing scrutiny over its environmental impact, Good Condition is emerging as a leader in sustainable luxury skincare. By prioritizing health, purity, and sustainability, the brand is setting a new standard for what beauty products can and should be. “The future of beauty is sustainable,” Cherie asserts. “We’re proud to be at the forefront of this movement, offering products that are as good for the planet as they are for the skin.”
Explore the full range of Good Condition products at Good Condition and consider joining the movement towards a more sustainable and luxurious beauty routine.
Published by: Nelly Chavez
