Low email open rates can be frustrating, especially when you aren’t getting replies from prospective clients or even colleagues!
Many people think they need to change their subject line, rewrite the email, or wonder if they did something wrong!
But it may not be your fault after all – the email could have landed in spam.
Most people think there’s not much they can do to solve the problem, other than hiring an expensive email deliverability expert.
However, we recently found a free tool that can help solve a spam problem in a matter of minutes. Nearly 500 new people discover this tool every single day – because it solves a massive problem:
It helps avoid spam, improve open rates, and potentially make more sales from your email list.
The tool is called MailGenius.com, and it works like this:
- Go to MailGenius.com.
- Copy the email address on the screen.
- Send an email to that address.
- Click the green button to view your spam test results.
- Your results will tell you how to improve your open rates, clicks, and sales.
The free tool was created by Jesse Hernandez, who recently partnered with Troy Ericson of EmailDeliverability.com. Together the duo has created a platform that gets used over 1,000,000 times per year by businesses across the world.
Their goal is to solve the problem, and the hard truth, that email marketing gets harder every year as more senders struggle to land in the inbox. This is due to increasingly severe anti-spam policies imposed by companies like Google, Microsoft, and Yahoo.
The most notable change happened in February 2024 when Google announced they would begin to partially block unauthenticated emails… And eventually completely block them by June.
‘Unauthenticated emails’ are emails not properly authenticated using security protocols like SPF, DKIM, and DMARC.
SPF (Sender Policy Framework) is a DNS record which guarantees that the sending mail server is authorized to send emails from the sender’s domain. This authentication applies to the email sender in the “envelope from” field during the initial SMTP connection.
DKIM (DomainKeys Identified Mail) is another DNS record designed to detect email spammers, phishers, and spoofers. DKIM allows the recipient to verify that emails claiming to have come from a specific domain were actually authorized & sent by the owner of that domain.
DMARC (Domain-Based Message Authentication, Reporting and Conformance) is the ultimate email authentication DNS record that combines the power of SPF and DKIM. Domain owners use this record to block emails that are not verified with SPF and DKIM.
If you’re a little confused by those terms, you’re not alone. It’s just another good reason to try MailGenius – which breaks down everything in simple terms that all business owners can understand. And if any issues are found, they provide simple solutions – and even support calls in case you have questions.
Plus, MailGenius also checks your domain and IP address against several blacklists. It even checks your email for spam language, broken links, oversized images, and countless other culprits that can put emails into the spam folder.
Most business owners don’t realize the email mistakes they’re making. And by the time they do, it’s generally too late. As they say, prevention is the best medicine.
And with all of the new email marketing challenges in 2024, it’s never been more important to check your email deliverability to avoid the spam folder and Gmail Promotions Tab using MailGenius.
Visit MailGenius.com and to find out if your emails are going to spam (and learn how to fix the problem) today. It only takes a few minutes – and you’ll be happy you did!
Published by: Martin De Juan
